Brett McKay has 23,910 followers on Substack as of Nov 1, 2026. On the latest board read, Oct 31, 2026, they were #47 on Substack's Culture Bestsellers board. 53 publications recommend them, and they recommend 4.
Last read Nov 1, 2026 (UTC). Followers are not email subscribers. Substack lists only the newest 50 recommendations for each publication, so a recommender count of 50 or more is a floor. History starts Oct 31, 2026; Substack publishes nothing earlier.
- Followers
- 23,910
- read Nov 1
- Last 7 days
- first number on Nov 7
- Last 30 days
- first number on Nov 30
- Subscribers
- not shown
- rounded by Substack
- Paid subscribers
- Thousands
- bestseller badge 1,000+
- Recommended by
- 53
- none new in 30 days
- Recommends
- 4
- Bestsellers rank
- #47
- Culture
Followers by day
Tracking since Oct 31, 2026. 2 days of readings. Substack doesn't publish past follower counts, so history starts the day I first read a writer and grows by one reading every 3 days (daily if it's on your watchlist). The 7-day change appears on Nov 7, the 30-day change on Nov 30. Recommendation dates below go further back: they're Substack's own.
Show as a table
| Date | Followers | Change | Subscribers | Paid band |
|---|---|---|---|---|
| Nov 1, 2026 | 23,910 | +46 | Thousands | |
| Oct 31, 2026 | 23,864 | Thousands |
Leaderboard positions
| Board | Rank now | Best on record | Reads on it |
|---|---|---|---|
| Culture Bestsellers | #47 | #47 | 4 of 4 |
Rank on each read
| Writer | Oct 3107:00 | Oct 3113:00 | Oct 3119:47 | Nov 621:50 | Move |
|---|---|---|---|---|---|
| Culture Bestsellers | 47 | 47 | 47 | 47 | 0 |
I read every board once a day.
Recommendations
53 publications recommend Brett McKay. Brett McKay recommends 4, and 1 of those recommend back. Lists read Oct 31.
When the recommendations started
Show as a table
| Month | Started |
|---|---|
| 2025-02 | 1 |
| 2025-03 | 1 |
| 2025-08 | 4 |
| 2025-09 | 7 |
| 2025-10 | 5 |
| 2025-11 | 5 |
| 2025-12 | 4 |
| 2026-01 | 2 |
| 2026-02 | 4 |
| 2026-03 | 3 |
| 2026-04 | 1 |
| 2026-05 | 5 |
| 2026-06 | 4 |
| 2026-07 | 3 |
| 2026-09 | 4 |
Recommended by
Michael Easter184k followers · started Mar 2025 · mutual
Michael Williams51k followers · started Feb 2025
Sam Rinko18k followers · started Jun 12, 2026- Isaac Hardenstarted Sep 15, 2026
- Samuel du Plessisstarted Sep 15, 2026
- The New Jungle Tribestarted Sep 14, 2026
- Michael's Substackstarted Sep 13, 2026
- John's Substackstarted Jul 22, 2026
- Sleeve & Binderstarted Jul 13, 2026
- CitiZen T.J.started Jul 5, 2026
- The Darkroomstarted Jun 29, 2026
- Altar and Awlstarted Jun 23, 2026
- The Cognitive Defense Briefstarted Jun 12, 2026
- Software Farmingstarted May 27, 2026
- The Self-Taught Physicist's Notebookstarted May 17, 2026
- Steven's Substackstarted May 12, 2026
- Substack de Joãostarted May 8, 2026
- Black's Substackstarted May 5, 2026
- @SpeakTruthToPowerstarted Apr 9, 2026
- Nate Takes Indystarted Mar 26, 2026
- The Studystarted Mar 22, 2026
- Turgay'in Substack'istarted Mar 5, 2026
- The Risala by Outpost Tariqstarted Feb 28, 2026
- Sid's Substackstarted Feb 24, 2026
All 53
- Storied Herestarted Feb 7, 2026
- Patrice's Substackstarted Feb 6, 2026
- Justin's Substackstarted Jan 21, 2026
- Greg's Substackstarted Jan 19, 2026
- Justin's Substackstarted Dec 22, 2025
- Val's Substackstarted Dec 18, 2025
- Live Different started Dec 16, 2025
- Chris's Substackstarted Dec 3, 2025
- GP CEO started Nov 25, 2025
- W's Substackstarted Nov 16, 2025
- Mark's Substackstarted Nov 16, 2025
- Variable's Substackstarted Nov 11, 2025
- Dana's Substackstarted Nov 9, 2025
- Vault's Substackstarted Oct 2025
- Nomad Directivestarted Oct 2025
- Ben's Substackstarted Oct 2025
- Phoenix of Englandstarted Oct 2025
- Steve’s Substackstarted Oct 2025
- The Iron Grapevine’s Substackstarted Sep 2025
- efesfgg’s Substackstarted Sep 2025
- The Sowerstarted Sep 2025
- Lin’s Substackstarted Sep 2025
- Art of Agingstarted Sep 2025
- Nathan’s Substackstarted Sep 2025
- Conner’s Substackstarted Sep 2025
- Robert’s Substackstarted Aug 2025
- Rescue Buddystarted Aug 2025
- The Bible Storystarted Aug 2025
- The Department of Applied Magicstarted Aug 2025
Recommends
- Michael Easter184k followers · started May 2025 · mutual
David Coggins65k followers · started Apr 22, 2026
John Thompson9.3k followers · started Jun 2025- The Material Reviewstarted Mar 23, 2026
Substack lists the 50 newest recommenders of each publication. I add every recommendation found in the full lists of the 6,392 publications I read, so writers with many recommenders may still be missing a few small ones. "Started" is Substack's date.
Recommended by the same publications
Writers who share the most recommenders with Brett McKay. Useful for finding peers, and for sponsors looking for similar audiences.
- 2 shared
Michael WilliamsA Continuous Lean
51k followers
Who recommends writers like this one
Publications that recommend at least two other Culture writers with 10,000 to 50,000 followers (97 writers in that group), but not Brett McKay.
- recommends 5 of themPriyanshu’s Substack
- recommends 4 of them
Michael Spencer@aisupremacy - recommends 3 of them
Cool Stories About Art@coolstoriesaboutart - recommends 3 of them
Farrah @Substack@farrahstorr - recommends 3 of them
Katherine Dee@defaultfriend - recommends 3 of themThe Intellectual Investor
- recommends 3 of themColin’s Substack
- recommends 3 of themBenefitHumanity
- recommends 3 of themPriyanshu’s Substack
- recommends 3 of themEli's Substack
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